27. Sep, 2011 •
Categories: Guerilla, Opt-In Marketing, Photo Activation, Photo Street Team, Pixperience, Retail, Winners •
by admin
Client: Winners
Event: Winners store opening
To celebrate the grand opening of Winners’ new Toronto store, we held a mobile street-style fashion shoot. We made people on the sidewalk feel like models on the catwalk. Consumers were offered the chance to have their photo taken against a branded mobile backdrop.
Consumer information was collected using Pixperience’s custom [...]
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15. Mar, 2011 •
Categories: Online Photo Retrieval, Pixperience, Social Media Sharing, Toronto, microsite •
by admin
Client: Cormorant Books
Event: Book Launch Party
When Jessica Westhead’s second book, And Also Sharks, was launched in April, her publisher wanted to do something fun that would help to build the buzz already surrounding the book’s release.
Pixperience worked with Cormorant Books to develop an interactive photo experience for the launch party. Guests had the opportunity to [...]
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01. Mar, 2011 •
Categories: Montreal, Photo Activation, Pixperience, Social Sharing, Toronto, Toronto Auto Show, autoTRADER •
by admin
Client: autoTRADER
Event: Toronto & Montreal Auto Shows
As the title sponsor of the 2011 Canadian International Auto Show, autoTRADER ran their “Climb In & Win” contest. Auto Show attendees were offered the chance to win a brand-new 2011 Chevrolet Camaro. To participate, contestants simply had their picture taken in the 2011 Camaro on display at [...]
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